What makes tdd different from other agencies?
In my 20+ years in the video production industry, it has become increasingly clear that how we go about our business at Two Doors Down Productions is very different from most agencies. The knowledge, experience, creativity, and enthusiasm that we bring to every project is truly unmatched.
Throughout my career, I witnessed the unnecessary amount of people on set and the inauthentic approach taken by dozens of agencies, which frustrated me to no end. I’ve witnessed video shoots with 15 crew members when there should have been 3. The inefficient communication, increased budget, and impersonalization as a result is just not fair to the client.
By bringing the right approach to our clients–being on set, developing a relationship with them, understanding their brand fully, understanding their communication needs and issues they may be having–we are able to develop and execute a tailored creative strategy.
The Importance of Being a True Partner
Partnership is extremely important to us. Creating a personalized relationship during the pre-production process allows us to better understand the needs of each client. Our active involvement with partners from concept to completion allows us to highlight areas that they may not be focusing on from a storytelling standpoint, which in turn greatly improves the end deliverables.
What it really boils down to is that our entire TDD team truly cares. We bring enthusiasm, authenticity, and the desire to build personal relationships to each and every project we work on.
Our Multi-Platform Approach
Understanding that each partner is catering to a range of audiences and attention spans on many different platforms is key to our multi-platform approach. An important aspect of how we build trust with every partner we work with is sharing the knowledge we’ve gained from working on so many different projects over the years. Helping them understand that a video that works on their website may not land as well if the same video is posted on the company’s Instagram account can assist in shaping a scope of work that makes the most sense for the client.
We first want to understand what our partner wants their message to be and subsequently gain an understanding of their audience(s). Our creative strategy services are able to marry those two important pieces and ensure that we’re creating the right content for each platform.
With this in mind, we are able to develop multiple pieces of usable content from one initial shoot. For example, a recent 4-5 minute video we filmed for TMRW Life Sciences allowed us to create 15 videos to be used on their social media accounts. Thus, one video became an entire social campaign spread out over the course of a few months.
Kyle Maddison & Maria Irvin at a recent TDD video shoot.
Our Global Creative Community
At the end of the day, our team is the key differentiator between TDD and other agencies. Our specialty is assembling the right team from our global creative community. A community that has been built over the past 20+ years, through the course of my travels around the world to all 50 states, over 50 countries, and 6 continents.
From a cinematographer and audio engineer, to a motion designer, gaffer, and writer, it’s always crucial to assemble the right team to meet any client’s needs (as every project’s needs are unique).
We also have the ability to manage multiple shoots on the same day while in very different locations. Just last month, I was on set in India and also managed a shoot in Chicago. In a 24 hour span we managed shoots in New York, Barcelona, and Texas. We managed a shoot in New York when I was on set in Malawi in East Africa. You name it, we’ve likely done it!
Services We Offer
Creative Strategy
Our creative strategy services ensure your videos stand out and resonate. We offer:
Insightful Research: Dive deep into your market, and audience to craft a unique voice and identity to your brand.
Concept Development & Planning: Generate innovative ideas and outline impactful video themes and distribution channels, which includes a mix of formats such as promotional videos, social media content and branded documentaries.
Campaign Execution: Seamless production from script to final edit.
Expertise & Innovation: Comprised of seasoned professionals and freelancers that stay ahead of industry trends to bring fresh, cutting-edge ideas and achieve tangible results.
Video Production
We specialize in video production that elevates brands and engage audiences. From initial concept to final cut, our team ensures your vision comes to life with creativity and precision. Our process:
Creative Collaboration: Work closely with you to understand your goals and craft compelling video concepts aligned with your brand.
Detailed Pre-Production: Meticulously plan every aspect of your shoot to ensure a smooth production.
Professional Filming: Capture high-quality footage with our experienced crew and state-of-the-art equipment.
Dynamic Editing and Post-Production: Enhance your narrative with dynamic editing, visual effects and graphics, and sound design to captivate your audience.
Authentic Storytelling
Our purpose is storytelling–crafting powerful stories for branding, marketing, or educational purposes that resonate with your audience. Our approach:
Understanding Your Vision: Align our storytelling with your brand identity and objectives.
Research and Development: Uncover core elements of your story through research and brainstorming sessions.
Creative Concept: Develop creative strategies and story arcs that resonate.
Craftsmanship: Bring your narrative to life with expert video craftsmanship and authenticity.